Franchise Expo Paris, which ended on Wednesday evening, confirmed its status as the world's must-attend franchising model event. The show, organised by Reed Expositions and the Fédération française de la franchise from the 17th to the 20th March, Porte de Versailles, attracted over 35,000 visitors and 572 exhibitors, thanks to the quality of its contact opportunities. Franchise Expo Paris also cemented its international focus, with 155 international exhibitors and around 3,000 international visitors, representing 101 different nationalities !
- 35 000
workshops & conferences to help them create their business and become a franchisee with almost
- 8 000
brands from 90
sectors of activity
international exhibiting brands representing 27
nationalities outside of France, namely with pavilions from Italy, Malaysia, Canada, United Kingdom, the USA, Brazil, Russia, Lebanon ...
members of the ''Collège des Experts from the FFF
institutional partners from the world of business start-ups, alternative and lowal government
" Despite a challenging economic climate, the franchising model has proven its staying power. Once again, the show's aisles were packed this year, demonstrating that this business model has broad appeal ! Franchising has a bright future ahead of it ! " Sylvie Gaudy, Directrice de Franchise Expo Paris.
WHO VISITED FRANCHISE EXPO PARIS 2019 ?
While Franchise Expo Paris has established itself as the largest franchising event in the world, it is also the largest event in France, with 48% of visitors coming from outside Paris. The top regions is Hauts-de-France, followed by Auvergne- Rhône-Alpes, Nouvelle-Aquitaine, Grand Est and Pays de la Loire.
Over 2,800 international visitors (representing 101 different nationalities !) made it to Franchise Expo Paris. National delegations from Belgium, Morocco, Switzerland, Great Britain, Italy, Spain, Ukraine, Algeria, the US and Senegal came also to the show.
Project innovators included 63,5 % active employees or job seekers looking to change career, 30 % sole traders or existing franchisees. 70 % of visitors want to set up their own business as a franchise.
75 % stated they are ready to launch their project within 1 year, and 32 % within the newt 6 months ! Around 57 % had less than €50,000 of investment capacity, while 15% (an increasing figure) had secured investment capacity of over €150,000.
Interesting facts : 28 % of respondents plan to open an international franchise and over 6 % of visitors were there to become a franchisor : these are the brands of the future !
RESTAURANTS, SERVICES AND FOOD SHOPS
The Food & Beverage sector is still one of the most dynamic and attract almost 31% of visitors. The services (B2B and B2C services combined) too. Followed by food shops (30%), specialised outlets (23%), beauty, health and fitness (19%), home decor and household goods (15%) ...
Awards and competitions are designed to highlith the standout brands of the moment, as key sources of inspiration for franchisee networks and franchisees. They attracted the panel with their passion, innovation and audacity !
LES RÉVÉLATIONS DE LA FRANCHISE : WOK TO WALK®
This award recognises and supports emerging franchise networks whose retail or service concepts are the most effective and innovative on the market. Among the 30 pre-selected brands, Wok to Walk®
, a pioneer in urban Asian fast food in Europe, impressed the panel with its professionalism, and beat the two other finalists: L'Alsacien
and Cuisines Venidom
The contest is organised by the Fédération française de la franchise with its ''Collège des Experts'', in partnership with Franchise Magazine, Reed Expositions Franche (Franchise Expo Paris and l'Observatoire de la franchise), and Crédit du Nord.
THE MOST AUDACIOUS FRANCHISOR CONTEST : MELTDOWN ESPORT BARS
The award for the most audacious franchisor has been given to Meltdown eSport Bars,
a concept specialised in cafés dedicated to e-sport enthusiasts. The panel's special award went to the Plus que Pro
network, while the international growth award went to Guinot
This contest has been co-organised by L’Officiel de la Franchise, Territoires & Marketing, KPMG, Simon Associés, Franchise Management, l’Observatoire de la Franchise, Point de Vente and Gan Assurances.
LES COUPS DE CŒUR DE LA FRANCHISE – 11TH EDITION
Each year, these awards celebrate franchise networks for their strategy and performances.
This award is co-organised by L’Express and l’Observatoire de la franchise, in partnership with Banque Populaire
- « Coup de cœur » for Sustainability and Managed Growth : Eléphant Bleu
- « Coup de cœur » for Best Wrowdfunded Network : Aquila RH
- « Coup de cœur » for New Franchising Concept : Bye Bye Nits
- « Coup de cœur » for Best Export Strategy : Piscines Desjoyaux
- « Coup de cœur » for Best International Brand in France : Tom & Co
START-UP FRANCHISING DAY : SHOKI
This brand new competition rewards the best franchise network digitalisation tools developed by start-ups. Out of 30 candidates, 6 start-ups were given 7 minutes to pitch their business, in front of the Franchise Expo Paris audience. SHOKI
, a start-up specialised in online branding, won the Start-up Franchising Day award.
Franchise Expo Paris 2020
From the 22nd to the 25th March 2020, Parc des Expositions Porte de Versailles, Hall 2 and 3, Paris
A Fédération française de la franchise event organised by Reed Expositions France